Saturday 19 October 2013

Advertising on the Internet...

I've made a point previously that, in my opinion, the internet is becoming worse from day to day. I recently tried to sell something on Ebay to find that there is little seller protection on the site. You can't even leave negative feedback for someone who has messed you around. As such, the only people who seem to sell on there now are big companies or independent stores. It is now very hard to get a bargain.

Facebook, Youtube and other major sites are now host to borders of adverts that systematically get as much (inaccurate) information from you as possible in order to sell you junk.

Corporations have hijacked every corner of the web, popups have been entirely replaced by whole screens that jump in front of your eyes to lock your PC, and you can't even watch a video without first having to sit through 30 seconds of advertisement.

Previously, clicking in the wrong place whilst browsing was a mild inconvenience; easily solved by pressing the 'back' button. Now, an incorrect click can result in you downloading something entirely unpleasant onto your PC. Even legitimate download sites are plastered with banners such as these that only promote confusion:

Circled are no less than three 'download' links. Of which two undoubtedly lead to bad porn.
People often think that because a guy is surfing the net, he is looking for porn and thus, any advertisement that leads to smut is going to be appreciated. I'm sorry to say that this is not true. Whilst 90% of a blokes time on the internet is undoubtedly spent looking at porn, the other 10% usually has a purpose and having the worst kind of depravity thrust in your face at every opportunity is never appreciated.

Don't believe me? Well see how you like it the next time this appears on your screen whilst you're trying to show your nan how to set up an email account:


And believe me, that is not the worst there is. For those of you who have not heard of 'Rule 34', it is a widely accepted internet rule that states "if it exists, there is porn of it." I have no doubt that it is true and you will undoubtedly see evidence for yourself if you surf the net for long enough.

I understand that hosting advertisements is sometimes necessary for a website in order for the maker to get a steady cash flow. It pays for the upkeep of the site and in some circumstances, it may even be welcomed by the person browsing if they are actually looking to buy something. But, I ask a simple question:

Has anyone EVER bought anything that was sold to them through an invasive pop-up or browser diversion?

I expect that few people have. The reason is simply because in this day and age, nobody trusts something that is thrust into their face. It's the same feeling when visiting an Egyptian market. If a person comes up to you with their wares and shoves it in your face and announces that you should buy it because it is what you like then you are immediately going to walk away. Even if you actually liked what was being sold, you would not buy it because it stinks of 'seller desperation' and human nature is to disagree when someone tells you what you should like.

The worst culprits are the advertisements which prey on sad, lonely or vulnerable people. Whilst browsing (on non-porn related) websites and forums, I have seen the following popups in the corner of my screen:


Now, it's not the 'look' of the models that I'm calling into question, nor the fact that the model that claims to be 30 looks younger than the one claiming to be 18; it's the fact that not a single one of them has got any reference to anything remotely 'Stokey' in their usernames. Much like similar advertisements for 'dating sites', I would expect real Stokies to have usernames such as 'Oatcakelass69', 'Pottersforever1' or at least some reference to the magnificent museum we have. I've even seen a picture of a girl posing in front of palm trees with a note underneath claiming she is from Stoke.

If you've never visited Stoke, I will ruin the fantasy for you now. There are no palm trees.

One day, I would really like to be able to use the internet without getting sidetracked by an advert, tricked by a banner, or accidentally downloading 'Interracial Granny Midget Trannies 5' instead of the finale of Breaking Bad.

... and guys, if you are looking for porn I'm sure there are far safer sources on the internet than the suspicious pop-up in the corner of the screen. 

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